100% IDEIAS

100% Ideias is a retail store that sells utility products (household goods, childrens products, stationery materials and decoration pieces, among others) that boasts design at affordable prices aimed at their target audience which consumes more and more design products. A logo was created for the 100% Ideias based on the modules / parts of the number one hundred, from which arrangements were made to produce illustrations. The pieces enabled the creation of drawings that aid the visual identity and allude to the diversity of products in store.

Client: 100% Ideias
Design: Greco
Year: 2014

Awards
IF Design Award 2016
Cannes Lions 2015 - Shortlist
Prêmios Lusos 2015 - Silver
El Ojo 2015 - Bronze
Bienal ADG 2015